Sunrise or Sunset
Corporate is ending for every Gen Xer. You can treat that as the wind-down you were told to expect, or as the beginning of the part you actually choose. Both are valid. Only one is a decision.
About
I did this the hard way first.
I spent more than 25 years in corporate go-to-market roles. Good jobs, work I mostly liked, paid well. On paper nothing was wrong. But something was off and I could not name it.
Then they made the decision for me. I got kicked out. What I decided was that I was not going back.
Getting out did not fix it. I thought the hard part would be replacing my income. It was not. I owned all of my time and had no idea what to do with it, and the loneliest stretch of my life came after the paycheck problem was already solved.
I figured it out slowly, alone, and made most of the mistakes available. Then I started a community, and that changed everything. Not because I finally had answers. Because I found people asking the same questions.
Everyone is smart enough to figure this out on their own. I did. It just took me years, I did it alone, and it did not have to be that hard.
Today I host The Time Rich Project Podcast, write a weekly newsletter, and run The Time Rich Collective, a community of Gen Xers making this transition together. The mission is to help one million Gen Xers take back control of their time and build the lives they want, on their own terms.
